Nike said the student-athletes’ endorsement deals will push them to think bigger about the changes they can create collaboratively with the company.
Nike is living up to its brand commitments by expanding its student-athlete endorsement roster, adding inspiring young athletes they perceive as setting the standard both on the court and in their communities — and that list includes Bronny James and Judea “JuJu” Watkins, both of Sierra Canyon School.
According to today!
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