Wheaties Features Simone Biles on Its Cereal Box Again

Simone Biles
Simone Biles for Wheaties

*Olympic gold medalist Simone Biles has joined forces with Wheaties for a limited-edition cereal box.

“I am honored to be featured on my second Wheaties box and grateful for the opportunity to highlight Friends of the Children, an extraordinary organization that is working to make sure other youth have access to mentors and the support to dream big in life,” Biles said at the recent “Breakfast of Champions” event in Texas.

According to a news release,  the box celebrates Biles’ personal journey that has served as a catalyst for her continued support and advocacy for children in foster care, including her efforts with Friends of the Children that have helped the organization launch a new chapter – Friends of the Children–Houston.

“Friends of the Children could not be more thrilled to announce the Houston chapter launch with Ms. Biles and the team at General Mills,” said Terri Sorensen, National CEO of Friends of the Children. “Their support was instrumental in bringing a chapter to Houston. It is also such a meaningful moment for our organization–and the youth we serve–to be featured on the iconic Wheaties box alongside a true champion for youth.”

READ MORE: Simone Biles Sues FBI for $1B Over Sexual Abuse Investigation

Simone Biles
US President Joe Biden presents gymnast Simone Biles with the Presidential Medal of Freedom, the nation’s highest civilian honor, during a ceremony honoring 17 recipients, in the East Room of the White House in Washington, DC, July 7, 2022. (Photo by SAUL LOEB / AFP) (Photo by SAUL LOEB/AFP via Getty Images)

“I hope my journey can be an example to all children that anything is possible, and I’m excited to help expand access to resources and mentorship in my hometown,” Biles said at the “Breakfast of Champions” event that she hosted, where she was reportedly joined by family and friends.

Per wheaties.com, Biles “is the first American woman to win a record-breaking seven (7) National All-Around titles. She is the first female gymnast to capture five (5) overall World All-Around titles, including the first to ever win three (3) consecutive All-Around titles. The first American gymnast to medal in every event at World Championships, she also has four (4) gymnastic skills named after her. But these are not the only things that define her greatness.”

Per the news release, Friends–Houston said it aims to partner with key institutions, including DePelchin Children’s Center, Houston Independent School District and Texas Department of Family and Protective Services to support children and families in the area who have been disproportionately impacted by foster care and other systemic issues.

“It is also such a meaningful moment for our organization and the youth we serve to be featured on the iconic Wheaties box alongside a true champion for youth,” Sorensen said.

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