Former NFL player Gerome Sapp creates app where sneakerheads can invest in their obsession 

Rares, founded by Sapp in 2020, provides a platform for investors to buy and trade fractional shares of high-end sneakers.

Gerome Sapp is a sneakerhead, and the former NFL player has created an opportunity for others like him to make money off their passion. 

Rares, a company Sapp founded in June 2020, lets the average person invest in fractional shares of high-end sneakers, according to !

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