A first-grader named Kamryn Gardner noticed her jeans had fake pockets stitched in them and addressed the brand directly in a letter.
What We Know:
- Gardner attended Evening Star Elementary school and was initially assigned the task of writing a persuasive letter as a school assignment. Gardner decided to address Old Navy in regards to her frustration with the brand not designing pockets for girl’s jeans. She included reasons why she hopes the company will add useful pockets to their current design. The letter was sent to Old Navy’s kid’s team, who commented they would be seriously committed to considering Gardner’s input on future products. Gardner and her family appeared on the Today show on Thursday to talk about their experience with Old Navy.
Gardner’s father commented, “We’re very proud of her. She is a persuasive person. She loves to talk, she’s always excited.”
- His daughter expressed that she also just wanted a place to keep her hand warm as well as have a convenient place to stash small toys and natural treasures. Gardner’s school also posted the letters from their student and Old Navy to their Facebook page. The post garnered the attention of hundreds of people.
- Gardner’s mother, Kim Gardner, also teaches at the school. The first-grader originally decided to write her concerns in a letter to Old Navy back in January. Kim revealed that Kamryn always periodically expressed dissatisfaction with her jeans. Kim convinced her daughter that it would be a good life lesson to send a handwritten letter to Old Navy about her problem.
- Gardner was sent two pairs of denim pants and two pairs of shorts as a sign from the retailer that they appreciate her feedback. The products she received all had real pockets sewn onto them. She was more than excited to reveal what Old Navy had sent her during her class’s show-and-tell day.
Old Navy spokeswoman Sandy Goldberg has since stated that although Old Navy already carries a variety of girls’ pants with pockets, the company will keep Kamryn’s request in mind as more styles are developed.
