Apple Announces Over-Ear Design AirPods Max Which Retail for $549

Tuesday, Apple announced its new over-the-ear headphones called the AirPods Max. 

What We Know: 

  • After the extreme success of Apple’s AirPods, Apple will be releasing its first over-the-ear headphones called the AirPods Max. The brand has sold popular over-the-ear headphones, Beats, since acquiring the company for $3 billion in 2014. 
  • Apple’s AirPods Max are wireless, just like AirPods. They offer up to 20 hours of battery life on a charge. Similar to AirPods, the headphones will be able to sense when they are on the user’s head and will stop the music when off.
  • In a press release, Apple stated that additional features would include, “AirPods Max feature incredible high-fidelity audio, Adaptive EQ, Active Noise Cancellation, and spatial audio.” The headphones come in five different colors, space gray, silver, sky blue, green, and pink. 
  • Apple’s senior vice president of Worldwide Marketing, Greg Joswiak, commented on the headphones, “AirPods are the most popular headphones in the world, beloved for their effortless setup, incredible sound quality, and iconic design. With AirPods Max, we are bringing that magical AirPods experience to a stunning over-ear design with high-fidelity audio,” 
  • According to Apple, the headphones are crafted with “exceptional acoustic performance,” which means the headphones will reduce pressure on the head while wearing. To increase comfort, “each ear cup attaches to the headband through a revolutionary mechanism that balances and distributes ear cup pressure, and allows it to independently pivot and rotate to fit the unique contours of a user’s head.” The headband is flexible to fit various head shapes and sizes but will stay in place once the fit is decided. 

Apples’ AirPods Max is now available for preorder but will be available for shipping on December 15th. The Airpods Max retail for $549. 

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